Mortgage leads in Prince Edward Island
Exclusive borrower inquiries in Charlottetown, Summerside and across the Island.
Mortgage leads in Prince Edward Island are borrowers in the province's two small cities and its rural communities, a market small enough that one broker can know most of it. We run Facebook, Instagram and Google campaigns for brokers here, and every inquiry goes to you alone and is never resold.
- Exclusive to you and never resold
- Charlottetown, Summerside and rural PEI
- Month to month, no long contracts
Prince Edward Island, in 38 seconds
Four facts that come up in a small island market, and what to confirm before you advertise.
Mortgage marketing in Prince Edward Island, in four facts
A small market asks fewer questions than a big one. These are the ones that come up.
Real property transfer tax
1 per cent of the greater of the purchase price or the assessed value, paid at registration. First-time buyers can be exempt, so the first call should find out who qualifies.
Days a first-time buyer must live there
Consecutive days in the home after the deed is registered, or the tax becomes payable. Every purchaser has to meet the first-time buyer test, not just one.
Acres a non-resident can hold without permission
Or 165 feet of shore frontage, under the Lands Protection Act, administered by IRAC. It applies to people and corporations, and it is worth knowing before you take a call from an out-of-province shoreline buyer.
Provincial broker licences we found
CMBA Atlantic says PEI has no licensing or regulatory requirement for brokers beyond registering the business. Confirm with the province before you advertise.
Which leads fit a small island market
Charlottetown and Summerside carry most of the volume, mainly purchase and renewal. Country and shore properties bring cottage mortgage leads, and insurers look at how a property is reached and heated, so it is a question for the first call. Farmland is its own conversation, covered in farm mortgage leads.
Because the market is small, we start with a tight campaign and watch it, not a large one. Ask on the free strategy call whether PEI volume makes sense for you.
Pay per lead or a managed campaign: see exclusive mortgage leads and how it works. Other regions are on the province pages. Built by Amplify Leads, a Toronto-based agency, month to month with no long contracts.
Questions brokers ask us
Do mortgage brokers need a licence in Prince Edward Island?
As of November 2026 we have found no provincial mortgage broker licence. CMBA Atlantic has said there are no licensing or regulatory requirements to be a mortgage broker in PEI beyond registering to do business, and that brokerages are responsible for keeping their brokers compliant. Rules change, so confirm with the provincial government before you advertise, and keep following your own brokerage's standards.
Who qualifies for the first-time buyer exemption from transfer tax?
Buyers who are Canadian citizens or permanent residents, have lived in PEI for six months or filed PEI tax returns in two of the last six years, have never held an interest in a principal residence, and have not used the exemption before. Every purchaser must qualify, and the buyer must live in the home for 183 consecutive days after registration.
Can out-of-province buyers buy cottages or land on the Island?
Under the Lands Protection Act, a non-resident person or corporation cannot hold more than five acres in total or more than 165 feet of shore frontage without permission, and IRAC administers the process. A non-resident lead asking about a shoreline property needs that answered before the mortgage conversation.
Can the ads promise a rate or an approval?
No. Our ads promise no rate, approval or outcome, and they carry your brokerage name. Rates and approvals come from the lender after a conversation with you.
See what a campaign would look like in your market
A free 30-minute call. We look at your province, your products and what is already working, and map out what we would build. If it is not a fit, you will hear that too.